Monday, October 15, 2012

Is LinkedIn Worth It?

A colleague recently asked me "Is it worth it to get involved with LInkedIn?" and anyone who follows this blog or knows me would understand that it is quite dangerous to ask me my opinion. Especially about a business-to-business social media platform.

After a lengthy conversation and email, the question offered up a great opportunity to share some of the insights the B-to-B Blog has provided over the years about LinkedIn.

Here is an excerpt of the email response sent to that colleague just today. Hope this is useful to you, and happy Connecting!

Intrigued? Horrified?  Come visit me over at LinkedIn to see what all the fuss is about!

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